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SEO Specialist

Job Description

We are looking for an experienced SEO Specialist to improve our website’s visibility on search engines, increase organic traffic, and drive qualified leads. The ideal candidate understands both the technical and content sides of SEO and can translate data into clear actions.

Key Responsibilities

  • Develop and execute on-page, off-page, and technical SEO strategies

  • Conduct keyword research and competitor analysis

  • Optimize website structure, content, and landing pages for search engines

  • Monitor website performance using tools like Google Analytics & Search Console

  • Identify and fix technical SEO issues (indexing, crawlability, site speed, etc.)

  • Build and manage backlink strategies

  • Collaborate with content, development, and marketing teams

  • Track rankings, traffic, and conversions, and prepare performance reports

  • Stay updated with Google algorithm changes and SEO best practices

Requirements

  • Proven experience as an SEO Specialist or similar role

  • Strong knowledge of on-page, off-page, and technical SEO

  • Experience with SEO tools (Ahrefs, SEMrush, Screaming Frog, Moz, etc.)

  • Solid understanding of HTML, CSS, and website architecture

  • Ability to analyze data and turn insights into actions

  • Excellent research and problem-solving skills

Preferred Qualifications

  • Experience with WordPress or other CMS platforms

  • Basic knowledge of paid search and digital marketing

  • Experience with e-commerce SEO (a plus)

  • Google Analytics or SEO-related certifications

 
 

 

 

Position : SEO Specialist

Job Type : Full-Time

Location : Alexandria / Egypt

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