We are looking for a proactive PR Specialist to manage public relations activities, build strong media relationships, and enhance our brand image across digital and traditional channels. The ideal candidate knows how to craft compelling stories and turn exposure into real brand value.

Key Responsibilities

• Develop and execute PR strategies aligned with business goals

• Build and maintain relationships with media, influencers, and partners

• Write press releases, articles, and brand communications

• Manage brand reputation and public presence

• Coordinate interviews, events, and media coverage

• Monitor media mentions and prepare PR reports

• Collaborate with marketing and content teams

• Handle crisis communication when needed

• Track PR performance and exposure impact

Requirements

• Proven experience as PR Specialist or similar role

• Strong writing and communication skills (English & Arabic preferred)

• Experience dealing with media outlets and influencers

• Ability to manage multiple projects

• Strategic thinking with strong execution skills

• Good presentation and negotiation abilities

Preferred Qualifications

• Agency or digital marketing experience

• Background in communications or journalism

• Understanding of social media PR

• Portfolio of published PR work is a plus